The Strategic Advantage of Location Intelligence
Join Dara Keogh, CEO of GeoDirectory, as he walks-through the concept of location intelligence. This session will explore the fundamental idea that every event occurs somewhere, and each occurrence alters that location. By understanding the ‘where’ of an event, we can better explain the ‘why’ and ‘when’.
Location intelligence empowers us to visualise and analyse data through a geographical lens. By layering location-specific data—such as property prices, building types and ages, environmental factors, and economic indicators—we can uncover unique insights. In essence, the cutting edge of location intelligence is already within your grasp; you just need to unlock its potential.
In this session, you’ll learn:
- The core principles of location intelligence and its significance in data analysis.
- Real-world applications and case studies demonstrating the strategic value of location intelligence.
This masterclass is part of our ‘Technical Deep Dive Masterclass’ series delivered by our member organisations on a monthly basis. If you or your organisation would like to run your own masterclass for the benefit of our community, please get in touch.
